![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/1ec15fca-119e-4d41-b71c-e83aef7e8790_rw_1920.png?h=791671e1d4182b2e2dda5ade37b86065)
Consumer products style guide, toy packaging design, and retail designs for the Paramount + exclusive movie, Rumble.
Creative Direction / Design: Anthony Petrie
Client: Paramount
KEY ART:
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/c9dca4e0-7e72-4bf9-9883-6aa4d895409f_rw_1200.jpg?h=97bde8fe8b2964ad17fd9d342470b743)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/73a4b55b-d22d-4857-be4d-6bf6a605d680_rw_1920.jpg?h=9466540aa1045cd00fa38e27bbcb3801)
DESIGN ASSETS:
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/d2db193c-e0d0-4971-b8f4-c2bce2a3c161_rw_1920.jpg?h=5fa046dad79defbf994d79d34b324e64)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/2d31538e-3dd0-4c90-a02d-c4e65eefe2fc_rw_1920.jpg?h=fce80552296671be8f3657e64495bc07)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/164b6919-95d9-4668-bca8-e88e0e060492_rw_1920.jpg?h=c2fa53148e942fe9ca3342ed8344659f)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/250e04e4-43ff-45e9-83dc-6427ff324d1c_rw_1920.jpg?h=761c62eeb90663768d84f73160469662)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/d2623f92-256b-4a85-a5df-1bbc46ecc682_rw_1200.jpg?h=1ccaa5428ade2364cc4e950ee305f575)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/76cca127-16ba-4f90-813a-3da565c89283_rw_1920.jpg?h=1949b76a837aa5b657e451c3fda4a328)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/facf28ae-2c64-4ae1-883a-b10552afce4f_rw_1200.jpg?h=72bfff0b9a1835f5c9d626ddec40f495)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/443502d9-5e0d-47f3-a887-969225abfb2d_rw_1920.jpg?h=8089a2e8ba932c41fe58c2fc15e84d8b)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/7ce8b74f-2f8f-43e3-8118-b45816a80e92_rw_1920.jpg?h=29868b49fe05d436660bf99340c23bb1)
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![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/385abb4b-80e3-40e2-bcce-c67d148ffceb_rw_1920.jpg?h=2812c545623617572317a888901f3946)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/cb5d33e8-b00c-4a58-a12e-1712f897463d_rw_1920.jpg?h=d18d4bf799f12ab08f8953e362cb1019)
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![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/a64188e0-0d16-487a-bc6d-56c5d5626071_rw_1920.jpg?h=8f06e791990562c9480530176f1319e5)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/28a369e5-8b1b-453f-805d-7a83f5d559f4_rw_1920.jpg?h=03d339120e9dc088661b562556bf83db)
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![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/7351738b-961a-4619-8857-f4423ce785ad_rw_1920.jpg?h=ef0601990bf0f4781cf70270f2daf9f9)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/c7fdf980-2217-4f85-8174-fcab6437070c_rw_1920.jpg?h=abb74110336bab8a4d542a3d13c48d01)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/9d22b9ae-43dd-4e9d-8716-6e5687d0d2eb_rw_1920.jpg?h=12ec628f2484bc7efc9bce7de82a16f1)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/5270a737-f833-42c2-a626-d18963a5a6ea_rw_1920.jpg?h=6a2a80035c6cbc9b08fac243c8c54778)
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![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/347bdb61-9fff-4be8-b725-c04c58e8c7f6_rw_1920.jpg?h=2818be6f24b5c7cc62474d2482ff2624)
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![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/6b64f161-69bf-44eb-a40c-27a00510802f_rw_1920.jpg?h=7c5c0d6757316adbb6864a69d25dbb77)
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![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/7c70838a-404b-4f7d-b5ad-1a76653e0c6d_rw_1920.jpg?h=2352e98c52521781b3a1825071d86282)
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![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/630c1d4f-dbb8-4514-98ec-c6de6b37a6ba_rw_1920.jpg?h=763e85699c3e132b5d7e338cfe541105)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/608a7fe2-1068-48b5-b07a-f74eb57780fd_rw_1920.jpg?h=f6c542ccceac631f7a7b8f760c9b9c74)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/c83fd0b3-5a8e-4fdc-aaf6-adbab752a8e6_rw_1920.jpg?h=a0766e5755a17f0ff5d2ea0e03ef1adc)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/e83dbda7-f85c-40a3-986f-fce7c91440c7_rw_1920.jpg?h=fe8e447ec12e826152108105f2e004da)
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![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/7399fa4d-5725-4525-b800-f14629bf06e3_rw_1920.jpg?h=edd94a47d6bbcb94bdf012015036e6fc)
PRODUCT APPLICATIONS
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/276fff83-5986-4f36-939d-a6f51c83dce6_rw_1920.jpg?h=3231a9166dc9450a05b05648aa63eda1)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/4f825190-1696-4cbb-8c08-8a8707c867a3_rw_1920.jpg?h=ad8e37550dfc70e26686842ab364ad16)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/e110e011-befb-41bf-8a73-1c0159c439e1_rw_1920.jpg?h=3be05b3ec735e5f98d396cbe4bc7bd62)
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PACKAGING
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/9df72df7-89cc-4437-985a-ea6859524cd4_rw_1920.jpg?h=b10b6e00f65669d72db531a9712f120c)
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![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/a989cdaa-1198-40a2-b353-86f809c79b21_rw_1920.jpg?h=1f3cb5d46b919f550ea2a13381ccc6b3)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/6769c0c9-44ea-4235-a1f1-b0408313d2b0_rw_1920.jpg?h=aa03ea6868a59e248995601462cfd363)
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![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/c73bbcd1-db3f-4889-94f5-dd7963a69202_rw_1920.jpg?h=12a1fedeea26775bb8dcecf64df6fb8a)
RETAIL
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/c8f17d39-0c8f-4f79-b960-143291352077_rw_1920.jpg?h=d40d00b7339a03e148732c4dd8382ef2)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/050c1e1b-0db2-4c20-8c97-e3eeb3b6bcff_rw_1920.jpg?h=53931cb33748141b293b92047b7933d7)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/47b02f22-1f62-43f9-b66d-6c9404642204_rw_1920.jpg?h=ee21de4caa063aac2201d659ce928473)
![](https://cdn.myportfolio.com/4e80716921aea9ee65fd41a4f690a253/a1beac93-6dc9-4c9f-92c7-e970d5c999fe_rw_1920.jpg?h=5ac452cac532f8af0b7cd2630249a073)
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